The startup Circular Genomics was seeking new branding to increase awareness for new product Mindlight. The genomics biomarker test improves the diagnosis and treatment of psychiatric and neurological treatment disorders.
As a Art Director consultant, designed product report, test requisition, kit box material, corporate collateral, investor PowerPoint, Canva social media templates, and trade show booth.
The impact included a cohesive visual system across product packaging, digital experiences, communications, and events that supported product launches, increased media engagement, and strengthened the brand among healthcare audiences.
Social Media Profiles
