Maddie’s Treats is a Pennsylvania bakery offering homemade cookie bars, milkshakes, soft serve ice cream, and signature dessert creations.
As the graphic design consultant, created a brand identity that transformed Maddie’s Treats into a recognizable, memorable, and authentic bakery brand showcasing nostalgia and warmth. Developed a cohesive visual system across branding, advertising, and store signage that strengthened the customer experience and established a foundation for continued growth.
